The baby boomer generation, has a lot going for it...they (we) control most, 75%, of the wealth in the US.
However affluent the baby boomers may be there is a growing number of baby boomers that are looking for someone with whom to share their "Golden years".
More specifically 40% of all baby boomer women are single... And those baby boomer women are looking to online dating to find a partner more than ever.
In fact the major online dating services respond that their biggest demographic increase is in baby boomers... That should not be too surprising... Facebook for instance reports the same thing...
The number of baby boomers that are looking to the Internet for their information also look to the Internet as a source of social interaction and a place to perhaps meet a partner.
I think the major reasons are as follows:
When you take the above factors into consideration... It is no wonder that the online dating industry expects to top $1 billion in revenue in 2012.
89% of all baby boomers have at least a high school education... They are smarter and used to doing things online.
One size certainly does not fit all... but there are common characteristics of baby boomers who will turn to online dating, some are:
The online dating process takes time... So expecting to find your next life mate the first week is not realistic... You may want to spend that much time on filling out your profile... Garbage in equals garbage out, therefore the more honest and patient you are filling out your profile the better the baby boomer dating online experience will be.
The mere fact that online dating is almost a $1 billion industry shows the success of this method of putting people together...so if your outlook is nothing ventured nothing gained proceed prudently and you may find that baby boomer dating online will work for you.
Oh, and by the way if you hit the jackpot and end up engaged...you need a frugal wedding...here is a great resource...I met the owner in a recent Google conference in Phoenix. Be happy!